$1Mfor 10%
Protein Candy
Valued at $10M
The pitch
Ricky Nayar and Carmen Porfon from Beaumont, AB, pitched Atlas Granite in Season 15, Episode 6, asking the Dragons for $900K for 10% of the company.
- Asked for$900K for 10%
- Valuation$9Mimplied by the ask
- OutcomeNo deal
Offers in the Den
| Dragon | Offer | Result |
|---|---|---|
| Arlene Dickinson | Out, too worried about the supply chain and manufacturing partner | Out |
| Manjit Minhas | Out, unclear what has been given up to the Taiwanese partner | Out |
| Michele Romanow | Out, business is good but the technology is too nebulous and not thought through enough | Out |
| Jim Treliving | Out, execution is missing | Out |
| Lane Merrifield | Out, came with enthusiasm but not technology ready to execute | Out |
| Vincenzo Guzzo | Out, concerned they got overwhelmed by the partnership arrangement | Out |
Ricky Nayar and Carmen Porfon, from Edmonton, Alberta, asked for $900,000 for 10% of Atlas Granite, an existing stone company that has worked on NHL arenas, five-star hotels and multi-storey towers. They pitched a new smart countertop product that projects a touchscreen onto granite using lasers, sensors and a camera, allowing users to browse the internet, cook without visible appliances, and charge phones wirelessly; the product was a finalist for Best New Home Technology and won Best Kitchen and Bath Product in North America at a major trade show. The product exists only as a prototype developed with a partner company in Taiwan, which will retain rights outside North America and Europe and share IP; production had been delayed for about eight months due to COVID-19 preventing overseas travel.
All five Dragons went out. Concerns raised included the immaturity of the technology, an unclear and risky partnership and IP arrangement with the Taiwanese manufacturer, and doubts about execution given no finished product existed yet despite the high valuation implied by the ask. No deal was made.
Pitch details from CBC’s Dragons’ Den pitch page.
Atlas Granite today
- StatusIn businessLast checked September 2026
Atlas Granite is still operating and sells through its website.