$1Mfor 10%
Protein Candy
Valued at $10M
The pitch
Karen Danudjaja from Vancouver, BC, pitched Blume in Season 17, Episode null, asking the Dragons for $600K for 5% of the company.
- Asked for$600K for 5%
- Valuation$12Mimplied by the ask
- OutcomeNot confirmed
Pitch details from CBC’s Dragons’ Den pitch page.
Blume today
- StatusIn businessLast checked September 2026
Karen Danudjaja returned to report that Blume did $7 million in revenue in 2021 and is now on track to do $35 million in sales, up from about 120 stores in Canada before the Den to over 6,000 stores now. The company has grown about 500% since appearing in the Den, grown from a team of five or six to over 20 people, and launched a new product line called SuperBelly, a gut-building hydration blend, while also securing placement in Costco.