$1Mfor 10%
Protein Candy
Valued at $10M

Giovanna Minenna & Scott Russell from Winnipeg, MB, pitched Brows By G in Season 13, Episode 16, asking the Dragons for $400K for 16% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Vincenzo Guzzo | No offer, cited franchising expertise but ultimately declined to invest | Out |
| Michele Romanow | $400,000 for 20%, focused on growing the product line | Declined |
| Lane Merrifield | Felt he had less to offer than other Dragons | Out |
| Jim Treliving | $400,000 for 20% | Declined |
| Arlene Dickinson | $400,000 for 20%, focused on corporate store growth and training | Accepted |
Giovanna Minenna and Scott Russell of Winnipeg, MB pitched Brows By G, an eyebrow and permanent cosmetics studio and training business, asking for $400,000 for 16%. The company offers microblading starting at $400, micropigmentation starting at $550, and lip services up to $900, with two Winnipeg locations, a training division in ten cities across Canada, and two product lines including an eyebrow pencil that sells for $19 and costs $3 to make. Sales grew from $550,000 in year one to $1.375 million in year two, with $1.8 million projected this year, split roughly 52% studio services, 45% training, and 5% product.
Pitch details from CBC’s Dragons’ Den pitch page.
Brows By G is still operating and sells through its website.