$1Mfor 10%
Protein Candy
Valued at $10M

Thanos Zikantas, Ron Dunn from Windsor, ON, pitched Buckavideo Inc. (now Excideo) in Season 11, Episode 19, asking the Dragons for $100K for 15% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Michele Romanow | Out - not enough proof of concept with only 80 users | Out |
| Michael Wekerle | Out - valuation too high relative to traction | Out |
| Joe Mimran | Out - flawed concept of selling content this way | Out |
| Jim Treliving | Out - prefers to invest in his own restaurant business at better returns | Out |
| Manjit Minhas | Out - not stated explicitly but implied going out with others | Out |
Thanos Zikantas and Ron Dunn, of Windsor, Ontario, pitched Buckavideo.com, asking for $100,000 for 15% of their company. The business is an online video marketplace using patent-pending video interruption technology that inserts a payment prompt after a 15-30 second preview, allowing content creators to charge viewers a dollar or more to watch the rest of a video, with the company keeping 25% of the transaction. The company had launched 24 hours before the pitch, generating about $1,000 from roughly 80 purchases at an average of $5 each.
All five Dragons declined to invest. Michele Romanow argued the sample size of 80 users was not sufficient proof of concept, Michael Wekerle felt the valuation was too high given the traction, Joe Mimran called the concept of selling content this way flawed, and Jim Treliving said he could get better returns investing in his own restaurant business. No deal was made.
Pitch details from CBC’s Dragons’ Den pitch page.
Buckavideo Inc. (now Excideo) is still operating and sells through its website.