$1Mfor 10%
Protein Candy
Valued at $10M

Mandir Singh from Halifax, NS, pitched Easy Platter in Season 17, Episode 5, asking the Dragons for $150K for 6% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Robert Herjavec | Out, concerned about grocery cost challenges | Out |
| Vincenzo Guzzo | Out, thinks the business will burn too much cash expanding into big cities | Out |
| Michele Romanow | Out, customer-acquisition cost economics untested | Out |
| Manjit Minhas | Out, too early stage for her | Out |
| Wes Hall | $150,000 for 40% initially, then joined Arlene Dickinson at $150,000 for 20% combined | Accepted |
| Arlene Dickinson | $150,000 for 35% initially, then joined Wes Hall at $150,000 for 20% combined | Accepted |
Mandhir Singh, from Halifax, pitched Easy Platter, an in-home meal prep service where a vetted chef comes to a customer's home to prepare a week's worth of meals, asking for $150,000 for 6% of the business. Subscriptions start as low as $77 a week for five prepped meals, chefs are paid $25 to $28 an hour and are matched with about 10 clients in the same area to make routes efficient. The company has done $50,000 in revenue over the past 12 months with 63 families served, growing from about $2,500 in monthly revenue at the start of the year to about $8,000 currently, with a projected $30,000 monthly recurring revenue by August and about $500,000 in total accumulated revenue by year end.
Robert Herjavec, Vincenzo Guzzo, Michele Romanow and Manjit Minhas all went out, citing concerns about grocery cost challenges, cash burn expanding into big cities, untested customer-acquisition economics, and the business being too early stage. Wes Hall offered $150,000 for 40%, which Mandhir Singh countered to 20%; Arlene Dickinson then offered $150,000 for 35% before both Dragons agreed to team up at $150,000 for 20% combined, which Mandhir Singh accepted.
Pitch details from CBC’s Dragons’ Den pitch page.
Easy Platter is still operating and sells through its website.