$1Mfor 10%
Protein Candy
Valued at $10M
The pitch
K.B. Lee from Calgary, AB, pitched Ever Bamboo Deodorizer in Season 11, Episode 1, asking the Dragons for $200K for 25% of the company.
- Asked for$200K for 25%
- Valuation$800Kimplied by the ask
- OutcomeNo deal
Offers in the Den
| Dragon | Offer | Result |
|---|---|---|
| Joe Mimran | Too many SKUs, packaging not working, out | Out |
| Michael Wekerle | Business needs to focus on getting product off shelves, out | Out |
| Jim Treliving | Not convinced founder is the right entrepreneur, out | Out |
| Manjit Minhas | No clear answers on why sales are low, out | Out |
| Michele Romanow | Considered a different kind of offer but ultimately did not make one, out | Out |
K.B. Lee of Calgary, AB asked for $200,000 for 25% equity in Ever Bamboo, a company making all-natural bamboo charcoal deodorizing products sold in packaging for uses such as hockey equipment and shoes. The product has been in development for nine years, is carried in over 700 retail locations including SportChek and Atmosphere in Canada and The Container Store in the US, and was featured on The View in 2014, generating 600 online orders in two months. Despite this distribution, gross sales last year were only $180,000, and K.B. Lee had to take a part-time job between 2012 and 2014 to keep the company running.
The Dragons questioned why sales were so low given the retail presence and criticized the proliferation of separate SKUs for different uses, saying the packaging did not do the brand justice. Joe Mimran, Michael Wekerle, Jim Treliving, Manjit Minhas and Michele Romanow all went out, citing lack of clear answers, poor marketing, and doubts about the entrepreneur's ability to scale the business. No deal was made.
Pitch details from CBC’s Dragons’ Den pitch page.
Ever Bamboo Deodorizer today
- StatusIn businessLast checked September 2026
Ever Bamboo Deodorizer is still operating and sells through its website.