$1Mfor 10%
Protein Candy
Valued at $10M

Gvarami Labartkava from Toronto, ON, pitched Extrability in Season 17, Episode 5, asking the Dragons for $50K for 20% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Wes Hall | Out due to a conflict of interest with his own similar business, Aisle 24 | Out |
| Michele Romanow | Out, concerned the unit economics do not work | Out |
| Vincenzo Guzzo | Out, rent as a percentage of revenue is too high relative to sales projections | Out |
| Manjit Minhas | Out, sees no path to profitability | Out |
| Robert Herjavec | Out, believes the underlying business model has an unresolved problem despite the founder's optimism | Out |
| Arlene Dickinson | Out for now, though supportive of the founder's energy and potential | Out |
Guri, from Toronto, pitched extrAbility, a modular smart mini-store installed on the street that lets customers buy items instantly via a phone-based checkout, asking for $50,000 for 20% of the business. Vendors pay a flat fee starting at $50 per month plus 10% per transaction, and the founder pays about $300 per month in rent for the space. The first unit, installed on the street about two weeks before the pitch, generated $1,000 in sales, and the founder projected $500,000 in sales by year end across 50 locations.
Wes Hall went out due to a conflict of interest with his own venture, Aisle 24. Michele Romanow, Vincenzo Guzzo, Manjit Minhas and Robert Herjavec all went out over concerns about the unit economics, particularly the rent-to-revenue ratio and lack of a clear path to profitability. Arlene Dickinson also declined to invest for now, though she encouraged the founder to keep refining the concept. No deal was made.
Pitch details from CBC’s Dragons’ Den pitch page.
Extrability appears to have closed. Its products may no longer be available.