$1Mfor 10%
Protein Candy
Valued at $10M
The pitch
Valerie Larochelle and David Bordeleau from Longueuil, QC, pitched Idem in Season 20, Episode null, asking the Dragons for $500K for 10% of the company.
- Asked for$500K for 10%
- Valuation$5Mimplied by the ask
- OutcomeNot confirmed
Pitch details from CBC’s Dragons’ Den pitch page.
Idem today
- StatusIn businessLast checked September 2026
Idem is still operating and sells through its website.