$1Mfor 10%
Protein Candy
Valued at $10M
The pitch
Vino Jeyapalan, Vijay Jeyapalan from Toronto, ON, pitched Kabo Fresh Dog Food in Season 15, Episode 3, asking the Dragons for $250K for 20% of the company.
- Asked for$250K for 20%
- Valuation$1.25Mimplied by the ask
- OutcomeDealwith Michele Romanow
- Final deal$250K for 20%valued at $1.25M
Offers in the Den
| Dragon | Offer | Result |
|---|---|---|
| Michele Romanow | $250,000 for 20% | Accepted |
| Arlene Dickinson | $250,000 for 18% | Declined |
| Vincenzo Guzzo | No offer, citing he is not a subscription model expert | Out |
| Jim Treliving | $250,000 for 20% | Declined |
| Manjit Minhas | $250,000 for 18%, matching the lowest offer | Declined |
Vino Jeyapalan and Vijay Jeyapalan of Toronto, Ontario sought $250,000 for 20% of Kabo, a fresh dog food subscription business that customizes recipes based on a dog's breed, age, weight, and activity level, delivered in perfectly portioned packs. A monthly box costs the customer about $80 and costs the company $50 to produce and deliver, with a customer acquisition cost of about $15 and a churn rate of 9%. The company did about $200,000 in sales in 2019 and over $1,100,000 in revenue so far in 2020, with the founders having invested $40,000 themselves and raised $700,000 from family and friends.
Arlene Dickinson offered $250,000 for 18%, Jim Treliving offered $250,000 for 20%, and Manjit Minhas matched the lowest offer at $250,000 for 18%. Vincenzo Guzzo declined to make an offer, saying he was not comfortable with the subscription model. Michele Romanow offered $250,000 for 20%, and after a joint counteroffer attempt with Arlene Dickinson was declined by Arlene Dickinson wanting to go alone, the founders accepted Michele Romanow's offer of $250,000 for 20%.
Pitch details from CBC’s Dragons’ Den pitch page.
Kabo Fresh Dog Food today
- StatusIn businessLast checked September 2026
Kabo Fresh Dog Food is still operating and sells through its website.