$1Mfor 10%
Protein Candy
Valued at $10M

Danny Shaver, Yvonne Laub from Lunenburg, ON, pitched Krazy Dan’s Pickled Wieners in Season 13, Episode 17, asking the Dragons for $200K for 10% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Arlene Dickinson | Did not like the flavour profile | Out |
| Vincenzo Guzzo | Only invests in tangible businesses, not this | Out |
| Manjit Minhas | The ask shows a lack of business acumen around valuation | Out |
| Jim Treliving | Believes the entrepreneur has potential in other ventures, not this one | Out |
| Lane Merrifield | Not an investable opportunity at this stage | Out |
Danny Shaver and Yvonne Laub, from Lunenburg, Ontario, asked for $200,000 for 10% of Krazy Dan's Pickled Products, which sells pickled wieners in four flavours along with pickles, pickled eggs, and hot sauce. Each jar contains 15 wieners and sells for about $16 online and in stores. Danny Shaver started five years ago from a convenience store and chip wagon, once supplying 46 stores before being shut down by the ministry for lacking a meat plant facility licence; he later invested $75,000 to become a certified meat plant facility and supervisor. He has put in $175,000 total and reported $64,000 in sales in the month after restarting, with no outstanding debt on the business.
Arlene Dickinson went out, saying the flavour profile was not for her. Vincenzo Guzzo went out, saying he invests in tangible businesses, not this kind of venture. Manjit Minhas went out, saying the ask demonstrated a lack of business understanding around valuation. Jim Treliving went out, saying Danny Shaver has entrepreneurial potential but not with this particular business. Lane Merrifield went out, saying it was not currently an investable opportunity. No deal was made.
Pitch details from CBC’s Dragons’ Den pitch page.
In this season 15 update, founder Danny converted his garage into a makeshift grocery store during COVID-19, selling groceries, meat, fish, live lobsters, fireworks, and baked goods. The business generated $260,000 in sales over 2.5 months and continued growing, including selling 1,300 live lobsters in 2.5 weeks.