$1Mfor 10%
Protein Candy
Valued at $10M

Mahdi Ghodrati from Rockwood, ON, pitched MG Inventions in Season 20, Episode 3, asking the Dragons for $400K for 20% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Wes Hall | Out - founder is an inventor, not a business person | Out |
| Brian Scudamore | Out - needs a business partner, not the right fit at this stage | Out |
| Drew Scott | Out - concerned about founder taking on more debt | Out |
| Manjit Minhas | Out - does not think this is the right invention to solve a real pain point | Out |
| Arlene Dickinson | Out - valuation of $400,000 too high for the opportunity | Out |
Mahdi Ghodrati, founder of MG Inventions Canada Inc. in Rockwood, ON, pitched the Automatic Toilet Cleaning System (ATCS), asking for $400,000 for 20% of his company. The patented device sits in a toilet tank and releases a small amount of cleaning agent with each flush, lasting over 1,700 flushes, or about six months, and is patented in the US, China, India, South Africa, Australia and the UK, with a patent pending in Canada. Mahdi Ghodrati has invested $530,000 of his own money into moulds, patents and manufacturing, with sales of $42,000 in the first year and $140,000 last year, split between $37,000 in Canada and $103,000 in the US.
Wes Hall went out, saying Mahdi Ghodrati was an inventor rather than a business person. Brian Scudamore went out, saying the company needed a business partner at this early stage rather than a Dragon. Drew Scott went out over concerns about increasing debt. Manjit Minhas went out, questioning whether this was the right invention to solve a real consumer problem. Arlene Dickinson went out, saying the $400,000 valuation was too high, though she noted she might have considered a lower ask, resulting in no deal.
Pitch details from CBC’s Dragons’ Den pitch page.
MG Inventions is still operating and sells through its website.