$1Mfor 10%
Protein Candy
Valued at $10M
The pitch
Kimberly and Phil Henderson from Granby, QC, pitched My Address Number in Season 17, Episode 6, asking the Dragons for $400K for 10% of the company.
- Asked for$400K for 10%
- Valuation$4Mimplied by the ask
- OutcomeDealwith Vincenzo Guzzo
- Final deal$400K for 33%valued at $1.21M
Offers in the Den
| Dragon | Offer | Result |
|---|---|---|
| Manjit Minhas | Can't get excited about the business | Out |
| Wes Hall | Business needs a lot of capital to scale and own the market | Out |
| Robert Herjavec | Valuation doesn't make sense for a deal | Out |
| Michele Romanow | Market size too small for scale | Out |
| Vincenzo Guzzo | $400,000 for 33% | Accepted |
Phil Henderson and Kim Lewis of Quebec pitched myaddressnumber.com, asking for $400,000 for a 10% stake in their custom house-number business. They design, manufacture, and sell easy-to-install house number kits that include a level, marker, drill bit and silicone, with their best-selling single digit retailing for $50; last year they sold 8,000 addresses, mainly in Quebec, generating $1.4 million in online revenue with about 20% net profit, or $280,000. They have doubled the size of the business every year since inception, and reported company assets worth $500,000 and combined salaries of $350,000.
Manjit Minhas, Wes Hall, Robert Herjavec, and Michele Romanow all went out, citing an inflated valuation, low barriers to entry, and limited repeat-customer potential. Vincenzo Guzzo offered $400,000 for 33%, which Phil Henderson and Kim Lewis accepted.
Pitch details from CBC’s Dragons’ Den pitch page.
My Address Number today
- StatusIn businessLast checked September 2026
My Address Number is still operating and sells through its website.