$1Mfor 10%
Protein Candy
Valued at $10M
Neale’s Sweet ‘n Nice Ice Cream
Stafford Attsz & Andrew McBarnett
Toronto, ON
In businessSeason 9, Episode 14
The pitch
Stafford Attsz & Andrew McBarnett from Toronto, ON, pitched Neale’s Sweet ‘n Nice Ice Cream in Season 9, Episode 14, asking the Dragons for $100K for 25% of the company.
- Asked for$100K for 25%
- Valuation$400Kimplied by the ask
- OutcomeNot confirmed
Pitch details from CBC’s Dragons’ Den pitch page.
Neale’s Sweet ‘n Nice Ice Cream today
- StatusIn businessLast checked September 2026
Neale's Sweet N' Nice, a Caribbean ice cream company that appeared in the Den in 2014 with $20,000 in sales, is now featured in a season 16 update generating $1.9 million in sales and stocked in 700 stores across Canada, up from 100 stores when they partnered with Wes Hall, who invested in the company after meeting founder Stafford outside the Den.