$1Mfor 10%
Protein Candy
Valued at $10M

Shir and Michael Andrews from Toronto, ON, pitched Ring Come True in Season 15, Episode 5, asking the Dragons for $100K for 5% of the company.
| Dragon | Offer | Result |
|---|---|---|
| Jim Treliving | Wants a clear budget and plan before investing | Out |
| Manjit Minhas | Feels founder makes too many excuses | Out |
| Vincenzo Guzzo | Sees founder as too perfectionist and afraid to scale | Out |
| Michele Romanow | $100,000 for 5%, or $200,000 for 10% | Accepted |
| Lane Merrifield | Great offers already on the table from others | Out |
| Arlene Dickinson | $100,000 for 5%, then joint $200,000 for 10% (5% each) | Accepted |
Shir Andrews and Michael Andrews, of Toronto, Ontario, asked for $100,000 for 5% of Ring Come True, a jewellery brand making fully customizable engagement rings and jewellery using moissanite, a lab-created diamond alternative gemstone, priced around $2,300 for a 2.5-carat equivalent stone. The company had done about $2.2 million in total sales, with just over $1 million in the last 12 months, gross margins of 50% and net margins of 30%, spending only $30,000 on advertising last year; Shir Andrews runs the design and much of the production herself and said she is bottlenecked by limited jeweller capacity.
Jim Treliving, Manjit Minhas and Vincenzo Guzzo went out, citing concerns about lack of a clear scaling plan and excuses around hiring. Michele Romanow offered $100,000 for 5% or $200,000 for 10%, and Lane Merrifield went out citing the strong offers already on the table. Shir Andrews proposed Arlene Dickinson and Michele Romanow partner on the larger offer, and the two accepted a joint $200,000 for 10%, split 5% each.
Pitch details from CBC’s Dragons’ Den pitch page.
We haven’t confirmed whether Ring Come True is still operating.