The pitch

Sara Abood from Ottawa, ON, pitched Thawrih in Season 14, Episode 4, asking the Dragons for $70K for 20% of the company.

  • Asked for$70K for 20%
  • Valuation$350Kimplied by the ask
  • OutcomeDealwith Manjit Minhas and Michele Romanow
  • Final deal$70K for 40%valued at $175K

Offers in the Den

DragonOfferResult
Vincenzo GuzzoNot familiar with the space, outOut
Jim Treliving$70,000 for 30%Declined
Lane MerrifieldValuation too high, outOut
Manjit Minhas$70,000 for 25%, initially soloWithdrawn
Arlene DickinsonCannot compete with Manjit's offer, outOut
Manjit Minhas and Michele Romanow$70,000 for 40% jointlyAccepted

Sarah Abood, of Ottawa, Ontario, sought $70,000 for 20% of Thawrih, a company making locally manufactured sports hijabs, sports turbans, and inclusive activewear using breathable recycled bamboo material, including swimmable hijabs and a quick-release uniform hijab for police and military use with magnetic closures. The headgear retails from $20 to $30, and the company sold $40,000 in its first full operating year with about $10,000 in profit, spending only $2,000 on marketing; sales split roughly 60% turbans, 30% hijabs, and the rest clothing, with product sold to 24 countries. Thawrih had fulfilled purchase orders with the Canada Coast Guard and the Massachusetts Plymouth Sheriff County, and was in final testing with Ottawa Police.

Vincenzo Guzzo went out citing unfamiliarity with the space, Jim Treliving offered $70,000 for 30% which was declined for being too high, Lane Merrifield went out over valuation, Manjit Minhas offered $70,000 for 25% initially solo, and Arlene Dickinson went out unable to compete with that offer. Sarah Abood asked Manjit Minhas and Michele Romanow to team up, and they agreed to $70,000 for a combined 40%, which was accepted.

Pitch details from CBC’s Dragons’ Den pitch page.

Thawrih today

  • StatusIn businessLast checked September 2026

Thawrih is still operating and sells through its website.