Tuesday in Love

Umar Dar, Farah Katchi
Mississauga, ON

Umar Dar, Farah Katchi pitching Tuesday in Love on Dragons’ Den

The pitch

Umar Dar, Farah Katchi from Mississauga, ON, pitched Tuesday in Love in Season 13, Episode 17, asking the Dragons for $100K for 20% of the company.

  • Asked for$100K for 20%
  • Valuation$500Kimplied by the ask
  • OutcomeDealwith Vincenzo Guzzo and Arlene Dickinson
  • Final deal$100K for 30%valued at $333K

Offers in the Den

DragonOfferResult
Vincenzo Guzzo and Arlene Dickinson$100,000 for 40% equity, later reduced to 30% equityAccepted
Michele Romanow and Lane Merrifield$100,000 for 40% equity, matching Vincenzo and Arlene's offerDeclined
Manjit Minhas$100,000 for 10% equity and a 5% royaltyDeclined
Jim TrelivingLet the other Dragons work it outOut

Umar Dar and Farah Katchi (Farrah), from Mississauga, Ontario, asked for $100,000 for 20% of Tuesday in Love, a water-permeable nail polish designed so water can reach the nail bed, allowing Muslim women to perform ritual ablution before prayer without removing polish. The polish sells for about $18 a bottle and costs roughly $4 to make, is offered in over 30 colours, and is sold online and in independent retail locations worldwide; the company has also expanded into Halal-certified, vegan makeup made in Canada. Founded almost five years ago with an initial investment of under $500, the company has sold $758,000 to date, with $140,000 in sales last year and a projected $200,000 this year.

Jim Treliving stepped back from making an offer, letting the other Dragons negotiate. Vincenzo Guzzo and Arlene Dickinson jointly offered $100,000 for 40% equity, later reduced to 30% equity, and Michele Romanow and Lane Merrifield matched with $100,000 for 40%. Manjit Minhas offered $100,000 for 10% equity plus a 5% royalty. Umar Dar and Farah Katchi accepted the reduced offer from Vincenzo Guzzo and Arlene Dickinson at $100,000 for 30%.

Pitch details from CBC’s Dragons’ Den pitch page.

Tuesday in Love today

  • StatusIn businessLast checked September 2026

Tuesday in Love is still operating and sells through its website.